Guides, playbooks and templates
Practical material for setting up VM CRM and running a high-performing calling team.
Getting started
6 min read
Getting started: your team’s first day on VM CRM
The six steps an admin takes to go from an empty account to agents making calls — usually one afternoon.
Read5 min readImporting leads from Excel: a 10-point checklist
Clean files import in minutes. These ten checks catch the problems that usually cause failed rows and duplicate leads.
ReadPlaybook
5 min read
Round-robin or least-loaded? Choosing a lead distribution strategy
How each strategy works, when to use it, and the mistakes that make agents feel distribution is unfair.
Read6 min readThe follow-up cadence that stops leads going cold
A practical call-back schedule for new enquiries, and how to set it up so no follow-up is forgotten.
ReadSee your team’s calling day in VM CRM
A 30-minute walkthrough with your own lead file — import, distribute, call and report.