Every lead called.Built for

VM CRM gives your callers one queue that always shows who to call next, and gives managers a live view of every call, connect and conversion.

Live today, not on a slide

  • Excel import
  • Round-robin distribution
  • Calling queue
  • Live dashboards
Call log with outcomes and durations
Team status: who is on a call, on a break or idle
Agent leaderboard for the month
Leads list filtered by a search
An agent’s calling queue
A lead’s details and timeline
VM CRM manager dashboard

Set up for calling teams in

One screen for the whole calling day

Import, distribute, call, follow up and report, without switching tools.

  • 15

    features live today

  • 8

    industries set up for

  • 1 step

    to log a call, notes and follow-up

  • 30 min

    demo on your own lead file

From spreadsheet to closed deal in four steps

  1. 01

    Import

    Upload the Excel file you already have. Duplicates are caught by phone number.

  2. 02

    Distribute

    Spread new leads across agents with round-robin in one click.

  3. 03

    Call

    Agents work one queue: overdue follow-ups first, then new leads.

  4. 04

    Measure

    Managers see calls, connects and conversions live, by agent.

Built for how calling floors actually work

Generic CRMs are built for ten meetings a week. Calling teams make a hundred calls a day.

  • Seconds per call, not minutes

    Outcome, notes, status and next follow-up are logged in one step, so agents spend their time talking to customers, not filling in forms.

  • Access you can explain to an auditor

    Every record is checked against the user’s role on the server. Agents can’t export. Logins, exports and reassignments are logged.

  • Your data stays in India

    Hosted in an Indian cloud region. Encrypted storage, daily backups and point-in-time recovery are coming with our production launch.

  • Open by design

    Website forms, webhooks and API access connect your website, lead portals, billing or ERP.

Everything a calling team uses all day

Nothing extra to learn. Every screen is built around making the next call.

3
Overdue
12
Today
40
New
A
Ananya Iyer
Overdue · 2h
Called · follow-up set
Call
R
Rohan Mehta
Due 11:30 AM
Callback
P
Priya Nair
New lead
Website

One calling queue

Overdue follow-ups first, then today's calls, then new leads. Agents tap, talk, log the outcome — and the next lead is already there.

Learn more
Next follow-up
+2 hoursTomorrow 11 AMNext week
Follow up with Ananya Iyer
Tomorrow, 11:00 AM · reminder set

Follow-ups that happen

Set the next call in one tap. Reminders arrive on time, and overdue calls rise to the top of the queue.

Learn more
october-leads.xlsx
251 rows · 9 columns mapped
248 imported3 duplicates skipped

Excel import

Upload the sheet you already have. Columns are mapped, duplicates caught by phone number.

Learn more
12 new leads
Round-robin · Sales Team 1
RRahul+4
PPriya+4
AArjun+4

Fair, instant distribution

Spread new leads across the team in one click — evenly by round-robin, or to a chosen team.

Learn more
Calls today
0
▲ 18% vs last week

Live dashboards & reports

Calls, connects and conversions by agent, updated as they happen. Export any report in a click.

Learn more

Hosted in India

Indian cloud region; encrypted storage and daily backups coming soon. Every record checked against the user's role.

Learn more

See all 15 features

Small moments, done right

Previews of moments your team goes through hundreds of times a shift in VM CRM. Try them.

  • Change a lead's status

    Priya Sharma
    Fresh
    Active
    Closed

    Converted isn't in the list: Convert sets it.

  • Activity history

    1. Meera Sharma scheduled a follow-up for 09 Oct 2026, 11:00 AM12 minutes ago
    2. Meera Sharma changed status from New to Contacted13 minutes ago
    3. Meera Sharma logged an outbound call: Interested (3m 12s)13 minutes ago
    4. WhatsApp sent: Hi Priya, sharing the site plan as promised.2 hours ago
    5. Note added by Meera Sharma2 hours ago
    6. Rahul Gupta assigned the lead to Meera Sharmayesterday
  • Add leads from Excel

    1. Upload
    2. Match columns
    3. Options
    4. 4Import
    1. Queued
    2. Reading the file
    3. Adding leads
    4. Done
    expo-leads-oct.xlsx0%

    0 of … rows. You can leave this page.

  • Get started

    Your progress
    4%
    2 of 51 steps done
    • All you need to get started2/13
    • Calling & Messaging0/6
    • WhatsApp0/4
    • IVR / Cloud Telephony0/7
    • Configure lead fields
    • Configure lead stages
    • Add team members
    • Import leads from another CRM (Excel)
  • Lead views

    NameStatusNext follow-up
    Priya SharmaContactedTomorrow, 11:00 AM
    Kavya NairQualifiedToday, 4:30 PM
  • After the call

    Next follow-up

     

Your whole floor, live

Calls, connect rate, follow-ups and who is available right now, each against the period before. Switch the range.

Sharma Realty Available

Dashboard

Standard dashboard for your role

Calls dialled

1,284

96 up on yesterday at this time

Connect rate

61.2%

2.3 pts up on yesterday at this time

Follow-ups due

86

12 overdue

Conversions

23

5 up on yesterday at this time

Call volume

Connected Not connected
0941889 am10 am11 am12 pm1 pm2 pm3 pm4 pm5 pm9 am: 180 dialled, 102 connected10 am: 156 dialled, 94 connected11 am: 186 dialled, 105 connected12 pm: 142 dialled, 85 connected1 pm: 83 dialled, 48 connected2 pm: 136 dialled, 81 connected3 pm: 188 dialled, 110 connected4 pm: 150 dialled, 88 connected5 pm: 183 dialled, 108 connected

Agents

AgentNowCallsConnectTalk time
Anita RaoAvailable14266.2%3h 12m
Sana KhanAvailable12163.6%2h 55m
Rohit VermaOn break12859.4%2h 47m
Vikram JoshiAway9752.6%2h 5m
Neha IyerOffline6455%1h 22m

Coming soonOn a call and wrap-up, shown live from the dialler.

Leads arrive from where you already get them

Connect your portals, ad forms and phone system once; new enquiries land in the queue.

IndiaMART
JustDial
99acres
MagicBricks
Facebook & Instagram

23 integrations

Lead portals, ad forms, cloud telephony, commerce and payments.

See them all
Google Sheets
WordPress
Razorpay
Knowlarity
Tata Tele

Questions teams ask us

How calling works, what your team sees, and where your data lives.

Ask us something else
Do my agents need a special phone or dialer?

No. Agents tap a number to call from their mobile or an installed softphone, then log the outcome in the queue. Or connect your cloud-telephony provider (CallerDesk, Knowlarity, Tata Tele and others) for click-to-call, recordings and automatic logging.

Can we import the leads we already have in Excel?

Yes. Upload .xlsx or .csv, map your columns (including custom fields), choose how duplicates are handled and optionally assign leads to agents during the import. Rows with problems come back in a downloadable report.

Can we rename lead stages to match our process?

Yes. Lead statuses, call outcomes, pipeline stages and custom fields are all configurable by your admin.

Who can see which leads?

Agents see only their own leads. Managers see their team’s leads plus the unassigned pool. Admins see everything. This is enforced on the server for every request.

Where is our data stored?

In an Indian cloud region, on managed PostgreSQL. Encrypted storage and automated backups are coming with our production launch.

Is there WhatsApp integration?

The app already has the WhatsApp connection settings, approved templates and a chat panel on each lead. Sending through the official Cloud API for every workspace is coming soon. We only list features as available once they ship.

See your team’s calling day in VM CRM

A 30-minute walkthrough with your own lead file — import, distribute, call and report.